utc.travel, the UK’s leading travel subscription brand, has announced a major partnership with Resuscitation Council UK (RCUK) as their official charity partner. Together, they aim to spread vital CPR skills to businesses across the UK whilst improving mental health and wellbeing.

Recent research commissioned by RCUK revealed that 62% of people would like to know how to perform CPR. utc.travel will utilise its wide-reaching network to help increase the number of people trained in this lifesaving skill, encouraging members to take part in training sessions and to share this vital knowledge with others.

The collaboration also aims to address existing disparities in CPR training, focusing on areas with high instances of cardiac arrest and low bystander CPR rates. By working together, RCUK and utc.travel are determined to ensure that everyone has an equal chance of survival.

James Cant, CEO at RCUK, commented, “We are thrilled to partner with utc.travel. The partnership will not only equip individuals with life-saving skills but also help create a culture of confidence and readiness when faced with a cardiac emergency. Together, we hope to make a real difference across the UK.”

Stephen Knight, Chairman of utc.travel, stated: “We are delighted to support the incredible work of Resuscitation Council UK. By collaborating with UK businesses, particularly HR leaders, we aim to support workplace wellbeing, ensuring all employees can access holidays at affordable prices. If through our communications, we empower even one person to confidently perform CPR in an emergency, we will have made a meaningful difference.”

Key Partnership Initiatives include
Together, utc.travel and RCUK will focus on:
1. Raising Awareness – Joint marketing efforts to inform both utc.travel and RCUK audiences about the partnership.
2. Encouraging CPR Training – Promoting RCUK’s lifesaving campaign to utc.travel corporate members.
3. Supporting Donations – Creating opportunities for utc.travel members and partners to contribute to RCUK’s mission.
4. Providing utc.travel Memberships – Offering free utc.travel memberships to RCUK partners, helping more people benefit from lower travel costs.

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