FOR IMMEDIATE RELEASE

Artist Magnus Gjoen Unveils the ‘Sèvres Basketball’: A Fusion of Classical French
Porcelain and Modern Street Culture

November 11, 2024 — Internationally acclaimed artist Magnus Gjoen is excited to
announce the launch of his latest creation, the ‘Sèvres Basketball’—a unique and
luxurious piece that marries the elegance of 18th-century French porcelain with the
contemporary edge of sports culture. Known for his distinctive approach to art that
juxtaposes delicate beauty with modern, often subversive, elements, Gjoen has crafted a
work that reimagines the classical aesthetic in a novel way.

Inspired by the iconic Sèvres porcelain crafted for French royalty, the Sèvres Basketball
features two central artworks: one side depicts an enchanting image of birds perched on
a tree, symbolizing freedom and grace, while the opposite side showcases The Adoration
of Venus, an ode to love and beauty. Each image is enclosed in an elaborate gold
baroque frame, adding a sense of opulence and tradition to the design.

The remainder of the ball is adorned with a meticulously crafted flower pattern, which is
encircled by a classical Sèvres-inspired gold chain motif. This rich, intricate design
brings to life the delicate beauty of historical porcelain, transforming the basketball into a
collectible art object that bridges the gap between high art and popular culture.

“I wanted to create something that would transcend its form, blending the nostalgia and
luxury of classic French art with a distinctly contemporary, urban touch,” Gjoen shared
about the piece. “This basketball is as much a reflection of our cultural heritage as it is a
symbol of modern identity.”

The Sèvres Basketball will be available in a limited edition and promises to be a highly
sought-after collectible for art enthusiasts and fans of Gjoen’s work alike. This unique
piece is perfect for those who appreciate art that challenges conventions and celebrates
the beauty of contrasts. It comes in an elegant dust-bag.

About Magnus Gjoen
Magnus Gjoen is a London-based artist whose work explores themes of fragility, beauty,
and destruction. With a background in both fine art and fashion, Gjoen brings an
innovative approach to his artwork, reinterpreting classic themes through a modern lens.
His pieces are held in private as well as museum collections and have been exhibited
internationally, gaining recognition for their provocative yet accessible style.

The limited edition basketball is available to buy on https://www.magnusgjoen.com/editions

Sèvres Basketball
Edition /100
Size 7 (29.5")
Signed and Numbered by the artist
£195
For more information, press inquiries, or to view the Sèvres Basketball, please contact:
Eric Wenger
info@punchandco.com
https://www.punchandco.com
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